After gaining over 10% in Wednesday's trading session, Blackbird plc's (LON: BIRD) shares are down 6.55% on Thursday, priced at 26.4p.
Its shares fell despite the announcement that it has teamed up with news and sports group LiveU.
Blackbird will work with LiveU to speed up the production process and engage viewers with enriched live and video-on-demand content.
They will use the pre-integrated solution that enables production teams to send reliable, high-quality video from anywhere and remotely edit and publish their live and video-on-demand content to any destination.
“Quality, speed and ultimately exceptional user experience are the core principles of both platforms and therefore ideal for broadcasters and digital publishers alike,” commented Blackbird CEO Ian McDonough.
“New and existing customers of both platforms will be able to enjoy the agility and flexibility of the combined solution safe in the knowledge that it is robust, trusted and can also be a part of a sustainability strategy,” McDonough added.
Avi Cohen, COO and Co-Founder of LiveU, said the collaboration with Blackbird “is another important example of the flexibility of our cloud integration module with leading industry vendors.”
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