Shares of Mobile Streams (LON: MOS) are trading higher, heading into the London close on Thursday after the company said that Quanta Media Group is preparing to launch its first three, direct to consumer, mobile content sites.
Quanta Media Group utilises the Streams content platform for the mobile content sites after signing a significant contract with Mobile Streams in March.
The sites will target customers wishing to place sports bets and play online casino games in the Dutch language in The Netherlands once the regulated Dutch i-Gaming market opens on 1 October.
“QMG believes that the Streams content platform provides the necessary tools and data to give QMG a significant competitive advantage in content identification and creation whilst the underlying data intelligence capability will support customer conversion which is QMG's primary source of revenue,” Mobile Streams said in a statement.
The companies said that the launch represents a major milestone in the partnership and opens up opportunities for additional revenue for Mobile Streams. They are also looking at options to open up revenue streams for Mobile Streams legacy businesses.
“We are pleased with the progress of our partnership with QMG and are delighted to be able to help them launch and grow in the Dutch market. I look forward to developing more opportunities with QMG in due course,” said Nigel Burton, non-executive director at Mobile Streams.
Ed Simons – Non-Executive Chairman QMG, said: “Starting October 2021, The Dutch i-Gaming lead generation market is estimated to be worth in excess of €200m per annum. We are thrilled to be entering our first market with sites powered by Streams and look forward to capturing our percentage of market share. We also hope that other opportunities will come from our relationship with MOS.”
Mobile Streams share price is trading 14% above Wednesday’s close at 0.2795p.
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