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Reckitt’s Outlook Dims; JPMorgan Cuts Rating

Asktraders News Team trader
Updated 30 Aug 2024

Reckitt's shares are trading up today, gaining 1.04% and continuing the mini recent revival. This upswing comes despite a recent move that caught the attention of investors. Notably, JPMorgan has downgraded the stock of Reckitt Benckiser (LON: RKT) from ‘Overweight' to ‘Neutral', with a set price target of £60.00 or 6000p. This decision comes amidst growing concerns regarding Reckitt Benckiser's core business momentum and the uncertainty that shrouds the sale of its non-core assets.

The price target itself is marginally below Reckitt's 52 week high share price of 6,006 which was hit during the latter part of last year. The yearly chart below looks rather bearish, with a 24% drop in share price seen over the time, but taking a closer look at the last month of trading demonstrates a small hint of upward momentum, with Reckitt's share price gaining 226p, or 5.4%.

Analysts at JPMorgan have articulated their disappointment in the growth prospects of Reckitt Benckiser, especially within its Hygiene and Health business segments. There seems to be a growing skepticism about whether the increased investments and turnaround efforts, which are meant to stimulate growth, will be effective. Analysts warn that a return to sustainable mid-single-digit organic growth could remain out of reach for Reckitt, suggesting limited opportunities for significant operational improvements or share price recalibration.


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Despite the downgrade, it's worth noting that Reckitt Benckiser has retained a strong profitability profile. The company has managed to maintain a considerable gross profit margin of 60.56% and an operating income margin of 22.63%. These figures stand as testament to the company's capability to remain profitable and operationally effective amidst revenue growth challenges.

Adding to its financial stability, Reckitt Benckiser has an impressive history of dividend payments, with a track record spanning 33 consecutive years. Currently, the company offers a dividend yield of 3.29%, which continues to hold appeal for income-focused investors. Additionally, the firm has been active in share buybacks, a strategy typically interpreted as a signal of self-assurance in the company’s inherent value and future financial health.

This recent stock downgrade represents a significant shift in JPMorgan's perspective on Reckitt Benckiser. While the company's strong historical performance in dividends and maintained profit margins provide some solace, the concerns raised by JPMorgan highlight the critical need for Reckitt to reinvent and reinvigorate its core business strategies to ensure long-term growth and investor confidence.

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